At LIMRA and LOMA, our purpose is to advance the financial services industry by empowering our members with knowledge, insights, connections, and solutions.
Learn more about how we can support your financial professionals and employees along their career journey.
Our purpose is to advance the financial services industry by empowering our members with knowledge, insights, connections, and solutions.
For over a century, we’ve served as the largest trade association supporting the insurance and related financial services industry. Today, we’re working with over 700 member companies worldwide to help them understand industry trends, inform their strategies, develop their talent, and create solutions that advance the industry.
Serving Members for Over 100 Years
Membership provides access to a wide range of benefits, including member pricing on industry-specific hiring assessments, education programs, training solutions, and professional designations. Members also gain exclusive access to Rewards and Recognition programs, industry research reports, the LOMA and LIMRA Information Centers, and the thought leadership publications. Additionally, membership offers networking opportunities through executive forums, conferences, seminars, and workshops.
Identify, recruit, train, develop, and retain outstanding sales professionals and managers with our suite of solutions.
LIMRA's internationally recognized awards program evaluates and recognizes recruiters and managers.
A variety of accreditation tools such as certificates, plaques, and digital badges are also available.
Verify Accreditation
A Sales Effectiveness Program with Proven Results!
Designed to help financial professionals succeed through:
More than 20,000 graduates worldwide have improved their productivity by 25% or more.
Learn More
Which applicants have the qualities to succeed in a sales career?
LIMRA's proprietary aptitude test, Career Choice, which has been developed through years of research specifically for the insurance industry, will answer this question. This brief questionnaire gathers information about a candidate's personality and background, predicts a candidate's potential for success in sales, and assesses the following
Help New Managers Develop Core Management Skills
Pacesetter helps your new managers perform core elements of their job at a higher level than ever. This 4.5-day program:
Webinar
In this interactive workshop, financial marketers at every level, from those still figuring out ChatGPT to experienced AI users, will learn how to move beyond basic prompting and take greater control of how AI thinks, responds, solves problems, creates, analyzes, and executes.
AI is only as powerful as your ability to direct it.
Because once you learn how to Control the Robot, you stop simply using AI and start owning what it can do for you.
Webinar
Join us for a data-driven discussion of new research examining how employers are responding to healthcare cost pressures and the downstream effects on workplace benefits, workforce outcomes, and employee enrollment.
As healthcare costs continue to climb, employers are making difficult decisions about how to balance benefit affordability, workforce needs, and business priorities.
Join us for a data-driven discussion of new research examining how employers are responding to healthcare cost pressures and the downstream effects on workplace benefits, workforce outcomes, and employee enrollment. This session will explore how rising healthcare costs are influencing decisions across the entire benefits portfolio, the expanding role of voluntary benefits, and how organizations are reacting in response to cost increases.
Designed for benefits leaders, carriers, brokers, and workplace strategists, gain timely insights and practical considerations for navigating rising healthcare costs while maintaining a competitive and meaningful benefits offering.
Webinar
In this webinar, Paul Tyler, Head of Enterprise Marketing at Zinnia, walks through three systems he built this year: a lead agent that rewrites its own scoring criteria, a website rebuilt for both human readers and AI assistants, and a working iPhone concept application produced in a single afternoon.
Marketing work now resembles software design more than it resembles art. Paul Tyler, Head of Enterprise Marketing at Zinnia, walks through three systems he built this year: a lead agent that rewrites its own scoring criteria, a website rebuilt for both human readers and AI assistants, and a working iPhone concept application produced in a single afternoon. For each one he covers the cost, the build time, and the approach he took with his technical and compliance teams. Attendees receive a one-page guide they can apply the same week.
Access insightful thought leadership on the forces driving the financial services industry.
This semi-weekly newsletter showcases important global financial services industry updates and links to related LIMRA and LOMA resources. Please subscribe to receive Industry news2use in your inbox on Tuesdays and Thursdays.
Connecting our members to knowledge, insights, and solutions for insurance, retirement, and workplace benefits every month.