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In its second year, the Help Protect Our Families campaign aims to improve Americans’ future financial security by reducing the life insurance coverage gap in the United States.

This year, in partnership with seven other trade associations and 76 life insurance carriers and distributors, the campaign will focus on an underserved market each month.

November: Forty Percent of Employees Are Uncertain Whether They Have Workplace Life Insurance

Engaging With Employees About Life Insurance

Read a fact sheet highlighting employees’ views about workplace life insurance benefits.

Majority of American Families Rely on Workplace Life Insurance

View an infographic about the critical role workplace life insurance plays in families’ financial security.

 

2022 Help Protect Our Families Campaign launches!

Dave Levenson shares details on the campaign’s focus in its second year. View/share the video.

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Contacts

Catherine Theroux

Director, Public Relations

Work Phone: (860) 285-7787

Mobile Phone: (703) 447-3257

ctheroux@limra.com

Brooke Lacey

Senior Public Relations Specialist

Work Phone: (860) 298-3920

Mobile Phone: (413) 530-6184

blacey@limra.com

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