LIMRA is pleased to announce the winners of our contest to recognize this year’s Rising Stars of Distribution under 40 in the financial services industry. The contest searched for creative and dedicated individuals who are making a difference in Marketing and Communications.
Social Media Strategist
“By using new social media tactics and platforms to engage the millennial audience, Megan’s strategies have driven Prudential’s audience to take real action for their financial future. Megan has made a huge impact on the Prudential brand and our ability to break through.” – excerpt from nomination
Assistant Vice President, Media Relations
“Laura has driven or co-led several critical MassMutual communications initiatives, including the new office building in Boston, the “You Get What You Give” campaign (resulting in more than 125 media placements) and the sale of the Tower Square office building.” – excerpt from nomination
Advertising Manager
“Betsy effectively connects objectives with comprehensive advertising and media support to drive results for Voya’s businesses, always with a focus on measuring impact.” – excerpt from nomination
Digital Development Manager
“Justine excels at developing programs and strategies that deliver impressive results. She possesses a natural understanding of how to leverage digital channels and increase engagement. Her passion and initiative help her to effectively plan and execute on complex campaigns.” – excerpt from nomination
Public Relations Manager
“Laura has an ability to work in a matrixed team environment while managing the creative process and execution of important deliverables at Voya. The company has gained significant levels of positive visibility and earned media value through Laura's work.” – excerpt from nomination
Director, Thought-Leadership & Content Marketing
“Erin leads Guardian's Individual Market thought-leadership efforts. Her first research program analyzed which behaviors correlate with the greatest financial and emotional confidence. She turned those insights into actionable planning ideas and strategies for consumers and agents.” – excerpt from nomination
Marketing Research and Data Manager
“Melissa has impressed executives at OneAmerica with her ability to integrate quickly and lead a team of cross-functional marketing consultants. She has developed expertise on trends within the industry that elevated her to a more visible role externally and as such works frequently with the corporate communications team to serve as a reputable, authoritative spokesperson with the retirement trade press.” – excerpt from nomination
AVP Strategic Marketing
“Isaac’s leadership style and penchant for breaking through traditional status quo has helped transform the strategic marketing approach into a Center of Excellence for Innovation and Content at Sammons Financial Group.” – excerpt from nomination
Brand Manager, Marketing Communications
“Ker Tze Hwee’s pulse on the market has created many first-of-its-kind activations that stand out among the noise in a crowded marketplace. His 360° concept approach to on-ground activations within the integrated campaigns effectively reach AIA’s stakeholders through engaging touchpoints.” – excerpt from nomination
Senior Director of Distribution Marketing
“Janelle was the key driver of all Allianz marketing efforts including messaging, materials, campaigns and promotional activities over the past seven years, which has played an integral role in Allianz’s life insurance sales increasing by 152 percent.” – excerpt from nomination