Fifty-two percent of potential life insurance buyers said they would be more likely to purchase life insurance if they didn’t have to go through a physical exam according to the 2018 Insurance Barometer Study by LIMRA and Life Happens. While the decline in life insurance sales has flattened off, insurers are looking for ways to grow the market.
Video Segments
Part 1. Consumers and Simplified Underwriting
Part 2. Impact of Simplified Underwriting on Insurers
Part 3. Simplified Underwriting: Today and Tomorrow