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LIMRA Research

Access LIMRA’s research findings to develop and execute effective business strategies for engaging today’s ever-changing markets. You can identify growth opportunities and monitor key trends with our unbiased quantitative and qualitative research on:

  • Consumers
  • Technology
  • Regulations
  • Distribution
  • Life insurance, retirement, and other financial products

Featured Research

2023 BEAT Study: Benefits and Employee Attitude Tracker

Discover employees' current attitudes and opinions about workplace benefits and overall employment issues.

Securing the Future

New data from the 2024 Insurance Barometer Study — 42% of American adults say they need (or need more) life insurance, representing a life insurance need-gap for about 102 million adults.

Latest LIMRA Research

Life Insurance Sales: Trends and Future Outlook (Infographic)

2024 life insurance premium reached record-breaking levels totaling $15.9 billion, up 3% from 2023, while policy sales remained level.

Life Insurance Sales: Trends and Future Outlook

Life insurance premiums reached $15.9 billion in 2024, up 3 percent from 2023. Growth was driven by strong equity markets and innovative product designs. LIMRA’s exclusive forecast anticipates stable sales and no recession; premium growth is expected to stay around 3 percent.

Canadian Individual Critical Illness Insurance Sales

Hit your target? Benchmark individual critical illness new sales, in-force business, and growth rates for 16 Canadian companies. New Q4 2024 data.

U.S. Individual Life Insurance Sales

Size it up — quarterly U.S. individual life insurance sales results reflecting 85 percent of the premium market, as well as annual industry estimates and the comprehensive U.S. Individual Life Insurance Yearbook. New 4Q 2024 Data.

Research Areas

Insurance

View the latest consumer and sales information for individual and worksite life insurance. New Q3 2024 life sales infographic.

Retirement

Help consumers advance retirement readiness with unbiased and actionable information and insights.

Annuities

Gain insights into annuity sales, buyers, channels, persistency, and more.

Workplace Benefits

Examine the life, health, and related employee benefits marketplace from the carrier, employer, employee, and distributor perspectives.

Distribution

Explore how financial products are sold via agents and advisors, websites, direct marketing, and more.

Experience Studies

Benchmark your key product risks and your company’s product experience against the industry as a whole or against specific sub-segments of the industry.

Center of Excellence for Analytics

Identify risks and opportunities by tapping into LIMRA’s predictive analytic expertise and community.

The InfoCenter

Get the answers you need from our InfoCenter team and their international network of information sources.

Industry News2Use

Contact

LIMRA InfoCenter

LIMRA’s Research Library

Work Phone: (860) 285-7767

infocenter@limra.com

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