Better understand consumers — and what they think and do throughout the customer journey.
New data from the 2024 Insurance Barometer Study — 42% of American adults say they need (or need more) life insurance, representing a life insurance need-gap for about 102 million adults.
Feb 28, 2025
Learn what consumers value most, and the tradeoffs they are willing to make, when choosing a life insurance product.
Feb 24, 2025
In early 2025, political shifts and recent developments appear to be influencing consumer sentiment in various, albeit foreseeable, ways.
Feb 21, 2025
Find out what motivates younger investors as they balance competing needs while building their early wealth.
Feb 4, 2025
LIMRA checked in with consumers on their interest in life long-term care combination products and how they would prefer to receive care when it is their turn.
Jan 29, 2025
In 2024, financial stress and overall wellness scores reveal significant disparities among various demographic groups. Ethnic minorities, LGBTQ+ individuals, and other vulnerable populations face higher risks of financial stress and have lower overall wellness scores.
Jan 29, 2025
The LIMRA Financial Wellness Index® helps financial and benefits providers, advisors, and the industry quantify financial wellness. It is a first step towards understanding how financial wellness can fit into employer benefits strategies, personal advice, and financial readiness strategies. Demographic views allow for a richer understanding of financial wellness in various populations.
Watch anytime, anywhere.
This exclusive webinar is designed for financial service professionals dedicated to providing financial wellness resources to diverse populations. We'll highlight unique financial challenges faced by various groups, such as higher stress levels due to caregiving responsibilities and inadequate insurance coverage.
Join us for an engaging webinar, with MassMutual’s social media expert, where we’ll dive into the art and science of multi-platform marketing.
On-Demand Webinar — Discover how Prudential Financial has transformed the way it manages and invests in both B2B and B2C customer experiences.
10/16/24 - In this episode of Industry Insights With Bryan Hodgens, Bryan, senior vice president and head of LIMRA research, talks to Todd Silverhart, corporate vice president and director, LIMRA’s Research Quality and Performance, about new life insurance ownership findings and what it means for our industry and your business strategy.
Supporting your consumer insights
Optimize customer experience for the uniqueness of life insurance.
Identify and target the right underserved markets for your company.
Research tailored to your individual business needs.
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