Anita Potter; Lucian J. Lombardi 6/11/2021
Learn when LIMRA predicts the workplace life and disability benefits markets will recover and return to normalcy.
The COVID-19 pandemic led to unprecedented job losses. However, surprisingly, the effect on the workplace life and disability market was somewhat muted. Explore LIMRA’s workplace life and disability in-force premium growth forecast through 2023 to understand when signs of normalcy will return as well the longer-term challenges ahead.
The forecast model uses LIMRA’s historical in-force data, forecast of economic data from the Congressional Budget Office, and a literature review to access the impact of the pandemic on employment.
Anita Potter oversees LIMRA’s Workplace Benefits Research program. In this role, she directs a team of researchers that conduct surveys covering sales, distribution, product design, company practices, as well as various shareholder marketing studies.
With over 25 years of employee benefits research experience, Anita helps companies understand the trends affecting the current employee benefits landscape. She is a frequent speaker at industry forums, and has authored numerous articles and reports on marketing issues related to employee benefits and the long-term care marketplace.
Potter earned her bachelor’s degree from Florida State University and her master’s degree from the University of Hartford.
Assistant Vice President, Workplace Benefits
LIMRA and LOMA
apotter@limra.com
Making the process faster with standards. The LIMRA Data Exchange (LDEx) Standards are for insurance carriers and benefits administration technology companies looking to reduce errors, improve customer experience, and increase speed to market.
This Week — May 19, 2021: Featured Research: Employee Engagement in a Post-Pandemic World: Digital Delivery With a Human Touch. The Supplemental Health, DI & LTC Conference. Upcoming Webinar: The Workplace Benefits Report. Remote PROductivity Toolkit. Digital Transformation in Workplace Benefits. Industry Campaign: Help Protect Our Families.
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