Better understand consumers — and what they think and do throughout the customer journey.
New data from the 2024 Insurance Barometer Study — 42% of American adults say they need (or need more) life insurance, representing a life insurance need-gap for about 102 million adults.
May 14, 2024
While consumer sentiment about the economy remains stable, confidence in the insurance industry encountered setbacks.
May 1, 2024
In-plan annuities are seeing an uptick in adoption as a growing number of workers have limited access to traditional defined benefit (DB) pensions.
Apr 24, 2024
The Insurance Barometer is an annual study that tracks the perceptions, attitudes, and behaviors of adult consumers in the United States, with a particular focus on life insurance.
Apr 15, 2024
New data from the 2024 Insurance Barometer Study — 42% of American adults say they need (or need more) life insurance, representing a life insurance need-gap for about 102 million adults.
Mar 1, 2024
Learn how advisors are providing retirement income planning, and the role annuities play in their practices.
Feb 27, 2024
How are Americans feeling about the economy and our industry? (Updated February 27, 2024)
Prior to the last few years, pre-retirees had limited interest in annuities. Discover why today’s pre-retirees have a different mindset.
Access insightful thought leadership on the forces driving the financial services industry.
Watch anytime, anywhere.
This webinar, for LIMRA/LOMA members, will focus on how the insurance industry can grow by attracting more people of color and elevating those already employed. Additionally, we'll make the connection between a diverse workforce and the expansion of life insurance ownership and coverage adequacy for Black Americans.
The modern day workplace has four generations: Baby Boomers, Generation Xers, Millennial and soon Generation Z will all work together to accomplish common organizational goals. But with differences in each of these generations’ viewpoints, upbringings, culture, ideas, beliefs and experiences, tiffs or clashes are almost inevitable.
One of the fastest growing demographic populations? Centenarians, currently numbering over a half-million worldwide. And thanks to changes in healthcare and lifestyle in about 30 years, the number of people 100 and older will be eight times as high as it is now.
In this session we will interview our expert in consumer psychology, Rick Funke, who will share insights from LIMRA research findings as well as tips on how to improve our relationships and image with clients.
Supporting your consumer insights
Optimize customer experience for the uniqueness of life insurance.
Identify and target the right underserved markets for your company.
Research tailored to your individual business needs.
Help your clients get Ready-2-Retire and be ready to discuss their planning needs.
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